GO GREEN.

Over the past couple years or so, environmental awareness and general concern about climate change has increased drastically as we all become more conscious of the irreversible damage that has been occuring on our planet. Through several different mediums, most notably the striking 2006 documentary An Inconvenient Truth, the plea for us to "go green" has become an inescapable one.
As of very recently, I've noticed an increase in the amount of commercials urging consumers to reevaluate their stance on environmental awareness. In particular, I've taken note of these advertisements on networks and during programs very much aimed at and intended for my generation and young adults aged roughly 15-25.
I tried to locate on YouTube a commercial I considered to be a really good example, but I couldn't find it. It was an ad for Chevrolet that aired last night during the MTV Video Music Awards, which, as we all know is a major event for the network and a program that many young peoally ple tune in for every year. The Chevy commercials (I saw atleast two different ones) were simple, showing people engaging in environmentally conscious behavior: a girl playing a flute-like instrument made out of recycled bottles, a man not shaving for weeks to save water. But then at the end it gives simple suggestions of practical things we can do to help. I thought it was really smart to run this ad during an event like the VMAs and to portray conservation as such an easy and achievable action, because honestly, most young people would probably rather spend their time doing something else.

Here's a great ad for Live Earth 2007 that ran this summer that I find to be extremely influential.